Before the official launch of the Peugeot 208, the Peugeot Avenue boutique located on the Champs Elysées in Paris presents its new model in the showroom redesigned for the event.
The launch campaign for the Peugeot 208 revolves around the following idea: "let your body drive."
For this exhibition, Nokinomo creates an interactive light painting installation. Visitors, positioned in front of the 35 m² LED wall, can draw light shapes by moving their hands.